You’re probably thinking, what’s prodromal labor? There’s nothing like feeling contractions start, intensify, get consistent over the...

The Snoo is not all it's cracked up to be! While it's innovative and has a sleek design, the Snoo is not all it's cracked up to be. I am...

Few threads in life are as profound as the mother-baby bond. This extraordinary emotional link, often referred to as...

Hi, I'm Elizabeth! I'm the founder and CEO of The Jacksonville Baby Company. You can read more about me here. Me and my team here at The...

If you're living life with a newborn and a toddler you know just how hectic and rewarding it can be. You might feel like you're walking a...

Birth Timelines Today we're talking about birth timelines! Pregnancy, birth, and parenting are wild rides. Labor and birth can look so...

Swaddling is like magic for newborns! However, there are signs to watch for to know when it's time to stop swaddling your baby for their...

You're home from the hospital and it's starting to really sink in, this is real! As parents, you're excited to nurture and protect your...

The arrival of a newborn is undoubtedly a joyous occasion, but it also comes with its fair share of challenges and sleepless nights....

Every family's journey through the fourth trimester is unique, and no two experiences are exactly the same. Just as some parents sail...

Ever wondered what a night with us by your side as a breastfeeding parent with a newborn? We will share a night in the life in today's...

The magic of swaddling is in the why and the when! As an infant care specialist, I’ve heard all sorts of reasons for not swaddling newborns.

Do you think you know about car seat safety? You can test your knowledge of car seat safety here! Our certified CPST...

A clogged milk duct is not fun and mastitis is even worse. Be sure to bookmark this page for...

If you find yourself wondering, what should I ask at prenatal visits? Don't worry! Here are 22 questions to ask before giving birth...

How to Wake Your Newborn Up While Nursing "Is he nursing well?" "Don't be afraid to wake your newborn up while nursing!" Everyone knows a...

Why Moms Suffer Postpartum The reason that many moms suffer postpartum is threefold. I'll be addressing an important topic that many...

Reclaim Your Sleep Now with a Personalized Sleep Plan Our sleep experts will help you reclaim your sleep a personalized sleep plan that's...

The Jax Park Hopper Passport is HERE! Print it, get out and explore, and create your own bucket list, or use ours!

Cannellini Bean Soup This recipe for cannellini bean soup is perfect if you're short on time, but not on love! I enjoy feeding my family,...